About
Est. 2011
At Virtu Made Private Label, we’re passionate about helping mid to large retailers flourish by strategically expanding their jewelry and accessories collections with creativity and ease.
As your dedicated partner, we manage the complexities of design, development, sourcing, and supply, freeing you to focus more energy on growing your business. We believe in building solutions together; your input melds with our expertise to create products that perfectly capture your brand’s essence and excite your customers.
We craft our designs from a diverse palette of materials, including resins, alloys, brass, stainless steel, natural stones, sterling silver, and gold, always prioritizing the most sustainable practices.
Our deep understanding of the retail and branding landscape enables us to strategize with you on price points, merchandising strategies, demand planning, and optimizing in-store experiences, ensuring the success of your products.
We pride ourselves on being methodical, responsive, reliable, and endlessly creative—qualities that make us more than just your supplier; we’re an integral part of your team. We are here to help your business grow.
Mission
To empower our retail partners through collaborative design, development and supply of jewelry and accessories that enhances customer experience and boost’s their bottom line.
Vision
To be the premier partner for retailers aiming to innovate and expand their jewelry and accessories lines, delivering unparalleled success through strategic support, consumer-resonant products, and a dedicated team characterized by integrity, agility, and collaboration.
Core Values
Integrity: We’re committed to honesty and upholding strong moral principles in every interaction. It’s about being trustworthy and fair.
Collaboration: Working together is at the heart of what we do. We build strong partnerships and value open communication and mutual respect, believing success is best when shared.
Dependability: You can count on us. We respond quickly and keep our promises, ensuring we’re there for you when it matters most.
Agility: We stay nimble and ready to adapt, helping us meet your needs and respond swiftly and effectively to market changes.
Respect: Every voice matters to us. We listen carefully and consider everyone’s insights, fostering a welcoming and inclusive environment.
Precision and Methodology: Details matter. We are meticulous and methodical, ensuring that you can depend on our excellence every step of the way.
Creativity: We thrive on innovation. Our drive to explore new possibilities and craft unique solutions keeps us at the forefront of design and development.
Empowerment: We empower our team and partners, supporting each other to innovate and excel.
Accountability: We own our actions and our outcomes. We are quick to address any missteps and always strive to improve.
Sustainability: Environmental responsibility is a priority for us. We use recycled materials and sustainable practices whenever possible, aiming to minimize our ecological footprint.